Business - Marketing Concentration - A.A.S.

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This concentration is designed to prepare students with knowledge and skills that can assist their career growth in the growing field of marketing. Typical duties performed by career oriented marketing employees include management of retail departments and store settings, personal selling, management of customer service, purchasing assistance, and merchandise management. Marketing employment is expected to grow as a part of the workforce well into the next century. Solid opportunities exist for growth from entry level to career sustaining and management responsibilities. Representative job titles include retail department manager, assistant and store manager, sales representative, merchandise manager, and purchasing assistant.

All Business students are required to take the business exit exam to meet graduation requirements.

General Education Requirements - Credits (16)

Humanities and/or Fine Arts Credits: (3)
Non-Sequential Science Survey Credits: (4)
Social/Behavioral Sciences Credits: (3)

ENGL 1010 - ♦English Composition I Credits: (3)
MATH 1010 - ♦Math for Liberal Arts Credits: (3)
OR MATH 1530 - ♦Probability and Statistics Credits: (3)

Major Core Course Requirements - Credits (44)

Electives Credits(2)

ACCT 1010 - Principles of Accounting I Credits: (3)
ACCT 1020 - Principles of Accounting II Credits: (3)
BUSN 1302 - *Keyboarding with Word Processing Credits: (3)
BUSN 1305 - *Introduction to Business Credits: (3)
BUSN 1310 - *Business Communications Credits: (3)
BUSN 1320 - *Business Calculations Credits: (3)
BUSN 1370 - *Spreadsheet Applications Credits: (3)
BUSN 1380 - *Supervisory Management Credits: (3)
BUSN 2370 - *Legal Environment of Business Credits: (3)
BUSN 2380 - *Principles of Marketing Credits: (3)
INFS 160 - *Microcomputer Databases Credits: (3)
INFS 1010 - Computer Applications Credits: (3)
LGM 130 - *Introduction to Logistics Management Credits: (3)
MKT 120 - *Personal Selling Credits: (3)

Total Degree Requirements - Credits (60)

Career and Salary Information

Career	Median Salary
Advertising Sales Agent (BLS.gov)	$46,290
Advertising Coordinator (Salary.com)	$52,879

Career and salary information taken from http://BLS.gov and Salary.com. Check out these websites for additional information about education requirements and preferred work styles and abilities for these careers. Salaries are not guaranteed.

Recommended Schedule

This is a recommended schedule. Learning Support, pre-requisites and other academic factors may impact this schedule. See your advisor to create a degree plan.

First Year - Fall Semester - Credits (15)

BUSN 1302 - *Keyboarding with Word Processing Credits: (3)
BUSN 1305 - *Introduction to Business Credits: (3)
BUSN 2380 - *Principles of Marketing Credits: (3)
ENGL 1010 - ♦English Composition I Credits: (3)
MATH 1010 - ♦Math for Liberal Arts Credits: (3)
OR MATH 1530 - ♦Probability and Statistics Credits: (3)

First Year - Spring Semester - Credits (15)

Humanities and/or Fine Arts (See General Education Requirements in Catalog) Credits: (3)

BUSN 1310 - *Business Communications Credits: (3)
BUSN 1320 - *Business Calculations Credits: (3)
INFS 1010 - Computer Applications Credits: (3)
LGM 130 - *Introduction to Logistics Management Credits: (3)

Second Year - Fall Semester - Credits (16)

Non-Sequential Science (See General Education Requirements in Catalog) Credits: (4)

ACCT 1010 - Principles of Accounting I Credits: (3)
BUSN 1370 - *Spreadsheet Applications Credits: (3)
BUSN 1380 - *Supervisory Management Credits: (3)
BUSN 2370 - *Legal Environment of Business Credits: (3)

Second Year - Spring Semester - Credits (14)

Electives Credits: (2)
Social/Behavioral Sciences (See General Education Requirements in Catalog) Credits: (3)

ACCT 1020 - Principles of Accounting II Credits: (3)
INFS 160 - *Microcomputer Databases Credits: (3)
MKT 120 - *Personal Selling Credits: (3)