BUSN 2380 - *Principles of Marketing

This course is a study of basic marketing principles and practices, including the selection of target markets and the development of the marketing mix (product, price, promotion, and place of distribution).

Semester Availability: (Subject to Change) Fall, Spring
Contact Hours: 45 lecture hours per semester

Vocational/Career Program Designation: *Designated primarily for vocational/career programs
This course may be accepted as transfer credit by some colleges and universities, but that decision is made by the receiving institution. This course is collegiate level work, but it has been developed with a purpose other than being a university parallel course.
Division: Business and Technology
Department: Business

Credits: (3)

Click here for the Fall 2024 Class Schedule

Click here for the Spring 2025 Class Schedule

Click here for the Summer 2025 Class Schedule