MKT 110* - Principles of Marketing

A general survey of the functions, processes, institutions and systems involved in the identification of consumer wants and their satisfaction through the exchange process. The course covers both commercial and societal exchange transactions.

Vocational/Career Program Designation: *Designated primarily for vocational/career programs This course may be accepted as transfer credit by some colleges and universities, but that decision is made by the receiving institution. This course is collegiate level work, but has been developed with a purpose other than being a university parallel course.

Credits: (3)

Click here for the Fall 2025 Class Schedule

Click here for the Spring 2026 Class Schedule

Click here for the Summer 2026 Class Schedule